lifestyle
VISA's #welcometobrazil World Cup Campaign w/ Star Wars & The Simpsons
Posted by Ryan Hodek
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2/04/2014
VISA Card Brazil as put a pop culture spin on the upcoming FIFA World Cup 2014, presenting their new #welcometobrazil campaign featuring The Simpsons and the Star Wars cats in a full football/soccer team line up. The campaign features Homer, Mr. Burns, the Storm Trooper and even C-3PO, plus others. The concept of the campaign is unique for the World Cup, not just because of the addition of the two franchises, but because it speaks to a much younger audience than the typical World Cup promotion.
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